Website Usability for Easy Navigation

You can create a positive user experience with the right information architecture. It’s all in how you organize your website based on the way your prospects like to navigate around it.

These posts will help you build a better structure online for easier visitor navigation and usability.

Your Home Page…4 Tips to Get Online Visitors to Stay

November 8, 2010 by 2 comments

Your search engine optimization is working. Prospects are finding your home page. Terrific!

The thing is, you want them to stay on that home page, especially after you've invested time and money in your SEO.

But how?

Well, remember in a previous post, the secret that drives winning Web content? ...

Continue reading...

Hi Customer…Will You Write My Website?

October 27, 2010 by 3 comments

We've been talking about people centric content for high performance websites. It follows that the more input you receive from your online visitors, the more likely you'll create content that engages them and moves them towards a sale.

Well...I had no idea the lengths some companies will go for customer ...

Continue reading...

Do You Make This Mistake On Your Homepage?

October 11, 2010 by 1 comment

Say you're a recent acquaintance and I invite you over to my home. You arrive and I start off  talking about my job, my house, and maybe the neighborhood...typical small talk to break the ice.

It might go something like this:

"Welcome to my home. Come on in. Yup, I'm ...

Continue reading...

The Secret that Drives Winning Web Content

October 2, 2010 by 8 comments

The secret to winning Web content...seems like a pretty good place to start my first blog post. I'll be sharing information with you about how your business or non-profit can use the Internet to get prospects and customers to buy, donate, subscribe, or call.

So, here we go...

Have you ...

Continue reading...