December 2010

Does an Email Newsletter Really Work?

December 14, 2010 by 8 comments

"Email newsletters remain the Internet's best tool for supplementing a website." That's according to Jakob Neilsen, the master of website useability research. In his November 29 Alert Box he reports his latest findings.

I've summarized them here paraphrasing his usual adroit commentary along with the upshot that will help you ...

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