October 2015

Get Your Flawsome On!

October 28, 2015 by

I’m in a social media strategy planning meeting with a client the other day and he mentioned the word, “flawsome.” He heard it at an industry workshop on how to gain lifetime customers. He said that the brand messaging that businesses communicate with their audience online and in print should ...

Continue reading...
Published in Content Writing Tips, Marketing on the Internet, Social Media & Content Sharing Tips

Your Web Page Quick Keyword Checklist

October 21, 2015 by

How do you accommodate Google's attention to high-quality web pages with a quick keyword checklist? You might think that "quick" translates to easy writing and thin content. Yet that's not how I write web pages that get good rankings in search.

If you approached this list of keyword tips with the ...

Continue reading...
Published in Content Writing Tips

New York’s DMV Site Wins Award So Let’s Conduct a Mini Content Audit

October 14, 2015 by

The National Association of Government Web Professionals (NAGW) announced in September that New York State’s Department of Motor Vehicles website earned the Pinnacle Award and Members’ Choice for 2015. The DMV earned the award in the State/NGO category.

Pinnacle Awards are judged by web professionals inside and outside of government ...

Continue reading...
Published in Content Writing Tips, Website Usability for Easy Navigation

Social Media Is The New, “Hey Nick, I Need Some Advice.”

October 7, 2015 by

I grew up in Clinton, NY, a small village nearby. A village that seems far away now, from a time long ago. It was a place unrecognizable today. In this village you could get groceries, hardware, and shoes all from locally owned stores. There were few franchises, although I remember ...

Continue reading...
Published in Social Media & Content Sharing Tips

My name is Nick Burns and I specialize in SEO Web writing, website information architecture, content marketing and publishing. I write and develop content for most businesses including manufacturing, internet technology, insurance, software, large non-profits, consumer packaged goods, architects, industrial and heavy equipment distributors, restaurants, financial services, advertising/marketing agencies, golf, fitness, and internet marketers.

Face to face service in Utica, Rome, Syracuse areas, Central New York, Upstate New York and the Mohawk Valley. Otherwise online, Skype, and phone works well for me and for clients.