I caught a lively…and live…meeting on Facebook between internet marketing gurus Gary Vaynerchuk and Seth Godin last week. It was in a conference room at Gary’s office. Apropos of me sitting in on this conversation live on Facebook, a question comes up for Seth, “Where do you think the internet is going?”
Seth’s answer, “It’s not going anywhere. We are there. If you think that there’s more with billions of people connected on the internet, you’re missing out on today’s opportunities.”
We are there. There is nothing else. Get in tune or lose out. There is so much potential online for small business. You can get your story online today.
How You Can Get More Out of Your Internet Marketing
1. You own your website and blog so there’s no cost to publish. Your social media pages are free. No “rent” to TV or radio stations. No fees to the newspapers or magazines. No flyers or letters to print. It’s much less expensive to market online, if you do it right. But you must publish or your “owned” media will be lost amongst the millions of other web pages.
2. Instead of you inefficiently blasting your message out into the media ether, your prospects find you! Your audience is looking for what you offer. All you have to do is be there when they search. SEO and quality content get you found.
3. You can be the source for information in your business. You can easily presell your marketplace with useful info and insightful commentary on the industry. You own the media, you just have to use it.
4. Your website sells 24/7. You don’t have to be there to make a positive impression on your visitors. That is, if you have the right content.
5. Win hearts by telling your story online. Become the “go-to” business for your audience as they get to know, like, and trust your brand.
6. By offering free information and telling your story online, you gain stature as an authority in your marketplace.
So the revolution is now. It’s time for you to take advantage. Need help, give me a call.
Until next time,
Nick
Nick Burns is an SEO web writer specializing in persuasive copywriting and content marketing. He provides clients a winning content strategy plus the special web writing to make it work. You can contact Nick here.
